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Pritika Gupta

Pritika Gupta

Pritika Gupta

Chief Operating Officer, DMC Healthcare | Chief Executive Officer, DMC Radiology Reporting

Pritika Gupta

Pritika has been a driving force at DMC Healthcare since 2014, contributing significantly to the growth and reputation of excellence of the Group as a longstanding NHS provider. In 2020, she joined the DMC Board and currently serves as the COO of DMC Healthcare and CEO of DMC Radiology Reporting.

With a background in Accounting and Finance, Pritika leverages her ACA qualification to lead the company towards innovation, efficiency, and excellence while ensuring best-in-class clinical governance. Under her guidance, DMC has expanded its service portfolio to include telemedicine and has drawn from the strategy document around secondary and intermediate services, insourcing across more specialties, and other initiatives. This expansion has enhanced DMC’s reputation across various specialties including Radiology, Dermatology, Endocrinology, Gastroenterology, and more.

Pritika’s leadership is marked by a commitment to operational excellence, strategic growth, and fostering a high-performance culture. She emphasises the significance of embracing technology to transform healthcare delivery and enhance health outcomes.

``Embracing technology as a cornerstone for health and wellbeing, we unlock new possibilities for personalised care and prevention. It's not just about enhancing healthcare delivery; it's about revolutionising the way we understand, manage, and improve our health in the digital age.”

– What matters to Pritika

About Us

DMC Healthcare is a leading independent community-based provider of consultant-led endoscopy, dermatology, radiology reporting and community services to the NHS, firmly rooted in the NHS for nearly 55 years.

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Clinical Effectiveness

Clinical effectiveness means ensuring that all aspects of service delivery are designed to provide the best outcomes for patients. This is achieved by ensuring that the right care is delivered to the right person at the right time they are in need and in the correct setting.

Information

A patient’s information should always be up to date and correct on any systems used. It should also be confidential through correct storage and management of data.

Risk Management

Risk Management involves having robust systems in place to understand, monitor and minimise the risks to patients and staff and to learn from mistakes. When things go wrong in the delivery of care, our staff teams should feel safe admitting it and be able to learn and share what they have learnt, which embeds change in practice.

Patient & Public Involvement

Communication with patients and the public is essential to gain insight on the quality of care we deliver, and any possible problems that can result. Public involvement is equally as important to ensure that patient and public feedback is used to improve services into day-to-day practice for better patient outcomes.

Education & Training

This encompasses the provision of appropriate support to enable staff to be competent in doing their jobs and to develop their skills so that they are up to date. Professional development needs to continue through lifelong learning.

Staff Management

This ensures the organisation recruits highly skilled staff and aligns them with the correct job roles. Staff are supported in professional development and to gain and improve their skills.

Audit

The aim of the audit process is to ensure that clinical practice is continuously monitored and that deficiencies in relation to set standards of care are remedied. Research goes alongside audits to pioneer best practice improvements.